Self-custody
Multi-signature, hardware-backed, fully company-controlled. Maximum sovereignty, maximum operational responsibility.
How businesses add, hold and manage Bitcoin — written for founders, CFOs, and finance leaders who'd rather understand the choices than be sold one.
"The root problem with conventional currency is all the trust that's required to make it work." — SATOSHI NAKAMOTO
Carroll Park Capital is a Bitcoin treasury company focused on Bitcoin accumulation. We help businesses understand how Bitcoin can fit into a modern treasury strategy — whether that means adding Bitcoin to the balance sheet, accumulating it responsibly over time, or thinking about capital efficiency without forced selling.
We focus on education, risk awareness and long-term decision-making — not hype or speculation.
Cash quietly loses purchasing power over time.
Illustrative · CPI-adjusted purchasing power of the US dollar.
Bitcoin, by contrast:
Illustrative · BTC/USD on a log scale.
"Why would we hold 100% of our reserves in an asset that is guaranteed to debase?"
None of that requires reinventing how the company runs. It does require a written policy, a custody plan, and a board that understands what they're signing off on.
The mechanics aren't the hard part. The hard part is the order you do them in — policy first, controls second, purchase last.
Custody is one of the most important decisions a business makes.
Multi-signature, hardware-backed, fully company-controlled. Maximum sovereignty, maximum operational responsibility.
Qualified custodian holds the keys. Lowest operational lift, but adds counterparty risk and a service-fee line item.
A working-balance with a custodian; the long-term position in self-custody. The arrangement most of our clients land on.
Acquire responsibly. Policy first, controls second, position last.
Treat Bitcoin as a long-term asset. Sized to survive a wind-down.
Build exposure with discipline. Tranches, not bets. Cadence, not timing.
Explore capital efficiency once the position is established and stable.
Maintain custody and risk awareness. Know who can sign for what, always.
Broadly, there are two paths.
BTC-backed loans through regulated lenders. Familiar paperwork, familiar counterparties, familiar margin-call mechanics.
On-chain collateral, on-chain settlement. Newer, smaller, more transparent — and a different kind of risk surface.
Neither is universally better. Which one fits is a function of scale, counterparty appetite, and how the company defines risk in its IPS.
In most jurisdictions, businesses can hold Bitcoin as an asset.
However:
We always encourage businesses to involve their legal and accounting partners early — the time to involve them is when the policy is being drafted, not after the position is on the books.
No. We provide education, frameworks and strategic context so decision-makers can make informed choices.
We don't sell products, promote tokens, or push predetermined strategies.
A typical call covers:
No pitch. No obligation. Just clarity.
Pick a 30-minute slot below — or email and we'll come back inside one business day. No pitch. No obligation. Just clarity.